Need Help With Social Media Marketing? Read These Tips

New business owners are quickly discovering the power behind this advanced methodology and taking their company into the new-age. Marketing on social media sites exposes your brand to people all over the world. Using this latest method of marketing helps to spread the message of your company and ensures you reach a wider market of potential customers. You need to add links to all social media sites you have profiles on to every webpage, social media site, and email communication that you make. At a minimum, these buttons should appear on your company site, your blog, and email and forum signatures. You may want to consider adding a link between profiles so as to get your audience to find you on your other sites. Make good titles for videos you post. You should also incorporate relevant keywords into the title. Keywords that accurately represent your content can help get viewers to your sites more easily. Remember that half of social media marketing comes in the interaction, so don't be shy. Having a one-sided dialogue is a proven way to lead your social media page to its demise. Your visitors are taking time out of their lives to provide their opinion. Therefore, you should be courteous and give them a thoughtful reply. Set up your site so customers can easily share material they find on there. If you place a widget on your website, others can use it to share your content. Also, having a widget on the site allows your readers to vote or retweet your content, rather than having a stranger do it on another site. Two-way communication is an important aspect of any relationship between your business and its social media strategists. This will assure you that they will be responsive to your concerns. Look at the social media pages they have. Make sure that they think highly enough of their clientele to reciprocate. Consider adding an employee blog to your company's website as an important part of your social media marketing campaign. Customers love an inside peek into a company's workings, and these blogs offer just that. It allows them to see your business culture, the atmosphere of your company, and the processes involved in delivering your products and services. The more your customers know about how your business operates, the more trustworthy they will find it. Don't make your profiles all about you constantly posting too much content. Hit a balance between letting people know what you and your business are up to and showing an interest in the concerns of your readers. In order to avoid offending followers, be sure you do not post content with a heavily political or personal message. Showing too much of your personality or using personal information can look very unprofessional and can cause your followers to see you negatively. Feel free to use a conversational tone, but stay within your niche. It may be wise to have a contest that users can enter on your Facebook site. Your products can be awarded as a winning prize to those who win the contests you hold. It will not only give more to your fan base of customers, it will also help you to further market yourself. When you're using social media marketing, you have to carefully go over all the content people are posting on your business's behalf. Everyone makes mistakes but social media marketing makes it easy for them to spread far and wide. You will get a lot of publicity this way, but it might not be good press. Advertising is a very valuable component when you are trying to form your marketing campaign on social media sites. This will be an inexpensive way to advertise and it also uses relevant keywords that help market your products. Facebook and Myspace provide targeted advertising opportunities and can focus your money on the audience that will be the most profitable for your business. Add a Facebook button to your blog posts. This will allow your blog's visitors to share this with people on their own friend's list. This will increase the number of visitors to you blog, which should in turn increase sales. To attract more followers on Facebook, use your email list to your advantage. You should have yourself a mailing list if you've marketed for awhile now. Use this resource by sending out a message to your email list with the link to your Facebook page. This makes it much easier for your current customers to locate you. Update your company's information on social networking sites often. If your page is not updated regularly, customers will have no reason to visit it. By updating it frequently, you will encourage customers to visit regularly and make it an every day habit. Apply the advice from this article to help integrate your business into the world of modern day technology. Find out more about social networks and start experimenting with them before designing a good marketing campaign. The growth you will experience will New business owners are quickly discovering the power behind this advanced methodology and taking their company into the new-age. Marketing on social media sites exposes your brand to people all over the world. Using this latest method of marketing helps to spread the message of your company and ensures you reach a wider market of potential customers. New business owners are quickly discovering the power behind this advanced methodology and taking their company into the new-age. Marketing on social media sites exposes your brand to people all over the world. Using this latest method of marketing helps to spread the message of your company and ensures you reach a wider market of potential customers.   Need Help With Social Media Marketing? Read These Tips

3 Helpful Tips to Make Sure Your Online Reputation is Protected

Your business’ online reputation can literally make or break your business success.  Why’s that?  Because, statistically speaking, around 90 percent of all consumers use the Internet to research businesses when they are looking for a product or service.  Your online reputation will determine whether those consumers choose you or one of your competitors.  You can also be sure that if you do not manage your online reputation, it will be managed by other people, who will inevitably post reviews, comment on your business in forums and social media sites, publish blog write-ups concerning your business, and more.  For this reason, you need to do everything you can to ensure that what people see when they find your business online is as positive as possible.  How do you do that?  Here are three helpful tips to make sure your online reputation is protected:

Monitor your reputation.  Make use of social media monitoring tools like HootSuite, and web monitoring tools like Google Alerts, to find out what others are saying about you, when they say it.  When you know what you are facing, it makes it much easier to address it in a timely manner, and also to assess your best approach.

Participate.  It is inevitable that people are going to talk about your business (if you are doing things right).  Your best bet is to involve yourself in the conversation.  Make it a point to respond to both positive and negative feedback, and also to volunteer information that will help keep online conversations about your business going.  Establish your social media presence, maintain a website, write a business blog, or more – the possibilities are really only limited by your imagination (and the amount of effort you are willing to put in).  Just remember that participation is key.

Optimizing your responses.  Once you have developed the habit of monitoring your online reputation and have established yourself as a willful participant in the development of your online reputation, you need to make sure you are participating in a way that is most conducive to bettering that reputation.  As previously mentioned, participation is key.  However, there are some best practices to consider, especially when it comes to handling negative items: respond in a timely manner (NEVER ignore negative feedback), be diplomatic and fair, avoid using a defensive or demeaning tone (stay positive!), and offer viable solutions.

Online reputation management is a complex process, but it is also tantamount to your business success.  To make the most of your online reputation, you may want to enlist the help of qualified and competent professionals like us, RY Enterprises.  We can be reached by phone, at 845-616-4127.

 

 

 What Online Reputation Management Companies Do

http://www.bigmouthseo.com4/12/13

You might have heard of online reputation management companies and how they have helped many local businesses boost their reputation on the Internet with the result of having more customers and/or patients.

 

 Facts About Online Reputation Management

http://ironreputation.net10/18/11

When a company is spoken poorly of on the internet, with the reviewer having no personal accountability, an online reputation management firm can help overcome an angry customer or your competition to make sure that their bad reviews of ...

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As I mentioned throughout the course, I’m extremely biased towards
Wrecking ball. They are the most robust feature packed sms provider I have yet to see.
To quickly highlight why I suggest them, here are the benefits:

*Restaurant notifier -similar to the buzzers that notify you of open tables at restaurants

*Loyalty campaign- similar to punch cards. The system tracks the entire process

*Viral campaigns- a proprietary feature unseen in the sms world.

*This is the ABSOLUTE best autopilot list builder I’ve ever seen.

*The system helps you leverage current subscribers to build a list by tracking text forwards to friends/family members.

*Text to win campaigns- great feature for building huge list and having contest.

*Survey & polling-keep the finger on your subscriber’s pulse by knowing exactly what they want

*Call to subscribe- this is quicker and more ideal for joining a list. Customer calls and they instantly get a reply text.

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*Only $.01 per text! You can’t beat it.

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Wrecking Ball SMS Monthly - What Are The Features?

 

 

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Wrecking Ball SMS has created an Enterprise Class text messaging system that is second to none.  Compare us to the competition and you will see you get more for less!  Below are just a few child easy features you will just love that will keep your customers coming back for more!

SMS Campaign Creator

Create Custom SMS Campaigns on the fly that pull customers into the sales funnel.  Run keyword campaigns, contents even polls.   Every campaign allows you to send automated test messages for subscribers, resubscribers and opt outs.   WBSMS can also post sms results to a 3rd party script to trigger an event whether it be disarming your businesses alarm to notifying a sales CRM of a new lead. WBSMS is on the cutting edge of new regulations coming in the future.  We are the ONLY SMS Gateway that has Double Optin capability Set automatic expiration of text offers and coupons Automatic auto responder that follows up on a schedule you set, send weekly or daily coupons with one click Slit test two SMS campaigns at once, see what pulls customers to your business More features added dynamically to your system...and its FREE! Get Started Using SMS Today

	SMS Lead Notifyer
	Create Campaigns for individual product sales leads, MLS Numbers, Car Stock Numbers, or any other product Set campaigns to email SMS leads to any sales persons email. Text SMS leads via text message to any phone Robovoice notification of new leads, set to any phone number, our system will call the sales person. Get Started Using SMS Today

	SMS Contest System
	Create Unlimited Contest Campaigns Choose winners from campaign lists and send the winner a text message Create winner messages and loser messages Set system to make every 10th SMS a winner or every 100th SMS a winner, its up to you! Get Started Using SMS Today

	SMS Poll System
	Create Unlimited Polling Campaigns, great for interactive engagements.  Run general polls and trivia. Create custom thank you SMS messages for those that voted Get Started Using SMS Today

	SMS Calendar Scheduler
	Always see what campaigns have gone out or are coming in the future with our dynamic visual calendar.  Edit campaigns from within the calendar. Get Started Using SMS Today

	SMS/Voice Instant Sender
	Send SMS's on the fly when you need to send them.  Have an unexpected emergency or event promo, this little gadget will prove itself time and time again. Send premade MP3 notification messages to your optin list Send RoboVoice notification messages to your optin list Great feature to use if you want to fill your establishment in the next 15 minutes! Get Started Using SMS Today

	Complete SMS List Tracking
	See your customers you opted in and opted out per campaign. Import and Export lists in seconds Complete search feature with intuitive filters Add numbers manually and assign names and sms numbers Complete integrated backup system Get Started Using SMS Today

	Complete SMS Reporting
	See your customers you opted in and opted out per campaign. See all incoming and outgoing SMS's LIVE! Build reports from one date to another Get Started Using SMS Today

	Complete Call Reporting
	See your customers that called your SMS number and listened to your MP3 message or RoboVoice See all incoming and outgoing calls LIVE! Get Started Using SMS Today

	Built in Telephony System
	Forward incoming calls to a department, create unlimited departments. Only one SMS credit per minute! Get Started Using SMS Today

	Built in Web form Creator
	Create lead web forms in seconds with full lead reporting Get Started Using SMS Today

	Built in SMS Usage Tracker
	Always see how many sms credits you have and how many you have left Add sms credits on the fly at an industry lowest 2 cents per message USA and Canada, 5 cents per message UK! Get Started Using SMS Today

	Add Additional Local Numbers and 800 numbers
	Add additional local and 800 sms phone numbers at anytime.  Only $5 per number per month.  One local number included FREE We use local phone number exchanges that make your customers feel at home when they get a text No stigma attached like with SMS Short codes which are becoming synonymous with SMS SPAM Get Started Using SMS Today

	SMS Text Wall
	Great for social groups, church groups, sales teams, etc.. Works like Skype but with a text message "wall" can be dropped onto any site and you can chat from there too!  Group members can be paid or free, you can configure how you like Get Started Using SMS Today

	SMS Viral Texting NEW!
	Allows someone to share a deal with their friends Shares are tracked and a bonus can be given when enough shares have come in The ultimate SMS list builder, patent pending technology Get Started Using SMS Today

	SMS Customer Loyalty
	Simulates a traditional punch card system 'every 5th car wash is free' Customer texts in a unique code every visit to 'report in' Keeps them coming back-and buying Get Started Using SMS Today

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	Unique posting system allows for custom 3rd party scripts Text 2 Screen, trivia high score displays, custom traking, area code recognition, etc..... Get Started Using SMS Today

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Smartphones Are Quickly Becoming Shoppers’ Best Friends

Have you used a mobile device to buy anything this month? According to a recent Nielson survey, over 45 million people used mobile apps to buy goods online in June 2012.

As huge as this number is, it makes sense if you just look around. Tablets and smartphones are everywhere today. We're using them to play games, pay bills, check Twitter and Facebook, find movie reviews … the list is never-ending.

One thing that was particularly interesting to me about the Nielson survey results is that they only account for people who shop using a mobile app. It doesn't count folks who shopped using a mobile web browser. According to another Nielson survey about the 2011 shopping season, more consumers used a mobile web browser to shop than a mobile app, so there are likely many more transactions happening on mobile devices than reported in this latest survey. That makes that big number even bigger!

As delivery times are shortening and more retailers are offering free and next-day delivery, the convenience for consumers is becoming more and more appealing. Now don't get me wrong. People still enjoy the experience of retail shopping in brick and mortar stores, but low prices, selection, and convenience are now available from home via their mobile devices.

And it turns out that those who use smartphones when they are out shopping are 14% more likely to make an in-store purchase than those without smartphones (according to a recent TIME magazine article).

Retailers need to take note as the presence of omnichannel, multichannel, and e-commerce grows more and more important to customers and new technology develops. Online shopping is NOT the enemy of retail stores – it's the accomplice that will actually save the physical store from extinction.

http://gogogosupplychain.tompkinsinc.com/post/Smartphones-Are-Quickly-Becoming-Shoppers-Best-Friends.aspx

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Wrecking Ball SMS has created an Enterprise Class text messaging system that is second to none. Compare us to the competition and you will see you get more for less! Below are just a few child easy features you will just love that will keep your customers coming back for more!

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Here is a Diagram that Shows How a Text Marketing Campaign Generally Goes

Here is a Diagram that Shows How a Text Marketing Campaign Generally Goes

 

 

 

 

Because SMS messages are limited to around 160 characters (depending upon which carrier you are using) it is essential to keep your message short and to the point.   

There are a variety of powerful text marketing strategies that work for almost any type of business. However, every business has different needs, so it’s best to closely examine your needs before jumping into a text marketing campaign. 

Roy Revill
RY Enterprises
http://www.textcentercontrol.com/
Tele# 845-616-4127